Brands That Celebrate Pride with Purpose: Beyond the Rainbow

Pride Month is more than parades and rainbow logos—it’s a celebration of identity, visibility, and the fight for equality. At EH Treasures, we take pride in offering a curated selection of brands that embody inclusivity, sustainability, and style all year round. This June, we're spotlighting brands we carry that support LGBTQ+ communities not only in their messaging but also in action.

Levi’s

A pioneer in denim, Levi’s has a long-standing history of standing up for LGBTQ+ rights. The brand actively promotes equality in the workplace and partners with organizations like OutRight International. Their annual Pride collections celebrate queer identity with style and substance.

Nike

Nike's "BETRUE" collection honors LGBTQ+ athletes and creators, combining performance wear with a message of empowerment. Proceeds from the line support organizations like GLSEN, making this more than just a seasonal campaign.

Patagonia

Beyond their commitment to sustainability, Patagonia is also vocal about human rights, including LGBTQ+ protections. The company fosters an inclusive workplace and has supported various social justice initiatives over the years.

Coach

Coach goes beyond rainbow-themed collections by partnering with LGBTQ+ artists and organizations. Their messaging centers around chosen families, love, and self-expression—core themes of Pride.

Eastside Golf

This Black-owned golf apparel brand challenges stereotypes in a traditionally exclusive sport. Eastside Golf promotes diversity and inclusion with style, breaking both racial and gender norms in fashion and athletics.

Anthropologie

Anthropologie has taken steps to offer extended sizes and gender-inclusive styling. Their commitment to self-expression and creativity makes them a natural fit for Pride, and their campaigns reflect a growing dedication to diversity.

Ray-Ban

Ray-Ban celebrates individuality through timeless eyewear. Their inclusive campaigns showcase LGBTQ+ talent and embrace the message that true style knows no gender or boundaries.

Kate Spade

Kate Spade promotes joy, self-expression, and empowerment. With past partnerships supporting LGBTQ+ youth, the brand continues to bring bold fashion with meaningful impact.

Why It Matters

In a world of rainbow-washing, it’s essential to support brands that take real action. Whether it’s through inclusive sizing, leadership, donations, or authentic representation, the brands above are helping move the needle for equality.

At EH Treasures, we are proud to curate pieces from brands that celebrate YOU. Pride is not just a month—it’s a movement. And fashion is one of its fiercest tools of expression.